3.6 million. That is how many people ages 12-18 are addicted to e-cigarettes. This number doesn’t even include the “casual vapers” who aren’t yet addicted. Just as smoking was becoming less of a stain on American culture, vaping has swept in, destroying the futures of many young adults. 

What is most disheartening is how tobacco companies are targeting teenagers through heavily used social media platforms, along with influencers and celebrities. Sophie Turner, Game of Thrones actress is notorious for having an e-cigarette in her hand. The fans who idolize her undoubtedly follow in her footsteps, and they might not know that she is likely getting a cut of every “pod” they purchase. 

Along with manipulative marketing tactics, e-cigarette companies have also made their products visually appealing, and they offer a host of flavors for consumers such as crème brûlée, mango, cool mint, fruit medley, cool cucumber and menthol. Tobacco 21 refers to the JUUL specifically as the “iPhone” of e-cigarettes. As well as, “The perfect size to use stealthily in math class.” 

805 plus 12. That’s how many people have died and suffered from serious illnesses and injuries related to vaping. E-cigarettes are a “starter-pack” for addictions of all types, as they produce more nicotine particles that are absorbed at a slow rate.

Image courtesy of Max Pixel.

Facts courtesy of cdc.gov and tobacco21.org.